Trade Area
Several factors contribute to the belief that Albertville’s trade area encompasses a 20 mile radius:
- Geography of the area
- Proximity to rural counties
- Intersection of U.S. Highway 431 and AL Highway 75 at city center
- Highest traffic counts in the County
- Albertville’s industry base
- Commute patterns
Based on a thorough analysis of the market, it is clear that the citizens of Marshall County as well as portions of DeKalb, Blount and Etowah Counties travel to Albertville to work, shop, dine or conduct personal business. Therefore serious consideration should be given to the area extending beyond Albertville’s city limits to accurately assess the market.